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Independent digital studio

Toronto, Canada

Building digitalexperiences.Creating businessgrowth.

(01) Studio

We help businesses build a stronger digital presence through professional websites, strategic marketing, creative design, and thoughtful digital solutions.

(03) Selected work

Concept studies in websites, identity, campaigns and content.

Self-initiated projects that show how the studio approaches real problems. The businesses are fictional, and none of these are client commissions.

Concept study 01

Website design & development

Casa Lume

A website for a fictional residential architecture practice. Large imagery, restrained typography and a project index that lets the buildings do the talking — designed desktop and mobile together.

Fictional business. Not a client project.

Concept study 02

Brand identity

Maré Coffee Roasters

An identity for a fictional roaster: a tide-line mark, a serif wordmark and a three-tone palette applied to packaging and stationery.

Fictional business. Not a client project.

Concept study 03

Google Ads campaign structure

Northfield Renovations

A Search campaign plan for a fictional renovation company: ad groups built around specific customer intent, tightly matched keywords, negatives and the conversion actions to track before launch.

Fictional business. Not a client project.

Concept study 04

Social media content system

Mineiro Bakehouse

A set of post templates for a fictional Minas Gerais–style bakery in Toronto — product, announcement, hours and story formats that keep a feed consistent week after week.

Fictional business. Not a client project.

(04) Why Built by Fonseca

Good design isn’t just about appearance. It’s about purpose.

Every digital touchpoint contributes to how customers perceive a business. We focus on creating thoughtful, professional solutions that strengthen credibility, improve communication, and support measurable business objectives.

  • Purpose before decoration

    Every element should help someone understand, trust or act. If it does none of those, it doesn’t belong.

  • Tied to business goals

    Design and marketing decisions start from what the business needs to achieve, and are judged by whether they help.

  • Direct collaboration

    You work with the person doing the work, from the first conversation to launch. No handoffs, no account layers.

(05) Start a project

Let’s build something that moves your business forward.

Tell us about your business and what you want to achieve. Every project starts with a conversation.

Start a project